Do you have this fantasy: Reporters sitting at their desks, waiting for press releases and public relations pitches to pop into their email inboxes? A notion similar to the concept of if you send it, the media will print/post/broadcast your news. In reality, nothing could be further from the truth. […]
PR
23 posts
Whether your brand is new on the scene or has been around for a while, it’s important to know (and speak) the universal language of public relations. Particularly when planning a media event, make sure you and the press have the same understanding. For media professionals (including this ex-reporter), a […]
Theresa Katalinas, the owner and founder of Katalinas Communications, has been retained by the Bucks County Wine Trail to handle public relations, event promotion and social media management. The Bucks County Wine Trail was incorporated more than a decade ago as a nonprofit organization. It is comprised of Bucks County’s nine wineries: […]