What do cyclocross, a juried art exhibition and a concert have in common? For starters, all are nonprofit events happening in the greater Philadelphia area this fall. Also, organizers for these happenings hired my company to help with marketing and public relations. Many times, when organizations and small businesses think […]
Bucks County
6 posts
I had a conversation recently with one of my nonprofit public relations clients about my media connections and how she could get them. This year’s budget is smaller than when I had promoted the organization’s long-standing event in the past and she suggested that I hand over my contacts. I […]
I’ve always been a visual learner. I have a difficult time understanding or conceptualizing something unless I can see it. So then, explaining to 10 first-graders what a Girl Scout cookie is without actually having said cookies to see, smell, and, of course, taste, seemed next to impossible. You see, […]
Nonprofit organizations are an essential component of my public relations and marketing company. For anyone uncertain of the power of PR, I wanted to share a success story on my most recent client. I first met the folks from the Danny DeGennaro Memorial Foundation in August, about two months before […]
I liken my start as an entrepreneur to learning to ride a bike. When I started out with my public relations company serving clients in Montgomery County and Bucks County, I had a full-time job – my training wheels – and knew little about the road ahead as a small […]
By Tom Smith We’re in a new age of media. Let’s face it: when anyone sees an online article with a video at the top they click on the video before reading. What’s more; video technology is more affordable now than ever. Most families own a DSLR that most likely […]
