I once answered a thread in one of my LinkedIn marketing groups about the best ways to market a public relations business. The poster had asked for guidance in promoting as she was having difficulty landing new clients. I told her that I had been expanding my client base primarily […]
advertising
6 posts
From logos to social media graphics, digital and print advertisements and beyond, graphic design is the glue that holds together your organization’s branding or messaging. When used as an effective aspect of a brand strategy, visuals work hand-in-hand with words to tell your business or group’s story, share an offer, […]
Advertising your small business or nonprofit organization can be an expensive undertaking. When done properly, your brand can reap the benefits – including increased exposure and more sales – from a successful ad campaign. To get the most bang for your ad buck, you have to keep a few key […]
From small business to local government, nonprofit organization and everything in between – Katalinas Communications has had the opportunity to shape the brand messaging for a variety of clients in 2015. The imagery in our graphic designs is compelling, creative and as diverse as our pool of clients. And that’s […]
Are you looking to pour more of your marketing dollars into an advertising campaign for 2016? That’s so last year. For 2016 and beyond, efforts to ace your audience building and engagement – and as a result boost your client roster and bolster sales – will be simplified by employing […]
There was a time when advertising for a business or organization amounted to placing an ad in a print publication and rolling the dice to see who would respond. The pool of potential customers was dependent upon who was reading the newspapers, magazines and other print publications containing the ad. […]
