I never set out to be my own boss, but when push came to shove that’s what I fought tirelessly to be. A little more than two years ago I was offered a full-time position. The boss, knowing that I had been laid off six weeks before, probably sensed a […]
Theresa Katalinas
155 posts
My favorite dramatization of the power of saying yes is Jim Carrey’s character in “Yes Man.” Swayed from his seemingly sweeping ability to only say “no,” Carrey says yes to everything: From taking flying lessons to learning Korean to buying plane tickets on the first plane leaving the airport. But, […]
My mom is the hardest-working person I know. She raised me by herself and worked long hours, mainly overnight when I was either sleeping, or leaving for work when I was getting out of school. I learned my work ethic from her for sure. But, balancing hard work with spending […]
4ward Planning Inc., a firm specializing in site-specific economic and real estate analysis for sustainable land use outcomes, has named Katalinas Communications its publicist. Since its inception in 2008, 4ward Planning Inc. has guided numerous state, county and local government agencies, as well as private developers and non-profit entities with […]
I used to think I was good at Yoga. Not instructor-quality good. But, I thought I had mastered the basics. As it turned out, that line of thinking was a stretch – quite literally. I took a Yoga class at my gym as my home exercise videos had become boring […]
Advertising your small business or nonprofit organization can be an expensive undertaking. When done properly, your brand can reap the benefits – including increased exposure and more sales – from a successful ad campaign. To get the most bang for your ad buck, you have to keep a few key […]
When talking social media for business, everyone (myself included) references the biggies: Facebook. Twitter. Those networks are important, but how many valuable business connections are you making – really making – on either of them? A few days after I lost my job in January 2014, I was sprucing up […]
Theresa Katalinas, the owner and founder of Katalinas Communications, has been retained by the Bucks County Wine Trail to handle public relations, event promotion and social media management. The Bucks County Wine Trail was incorporated more than a decade ago as a nonprofit organization. It is comprised of Bucks County’s nine wineries: […]
When you need to get the word out about a new product, service or story who do you call? Clients of Montgomery County-based Katalinas Communications call on the company’s owner, Theresa Katalinas, for public relations, media relations and social media services. Her ability to handle tasks efficiently and effectively, garnering […]
It’s January. Your marketing budget is brand new and your goals are off the charts. Plus, there’s that whole New Year’s resolution to market better and grow your business in 2016. While you may have much marketing success you would like to achieve in the new year, it’s important to […]
